The company was launched with the philosophy that providing technical advice and focusing on customer service was as important as low prices. Using their personal savings, they purchased $8,000 of inventory, placed a 1/9th-page ad in Byte Magazine, and took their first step on the road to unprecedented growth and innovation. As the magazine hit the newsstands, they waited two long days for the telephone to ring. On the third day, it started ringing. It hasn't stopped since.

Before the first phone call was answered, Gallup and Hall planned to create a business culture designed to provide exemplary service and build long-term customer relationships. This strategy has proved to be very successful and remains a key component of PC Connection's mission. Since its inception, PC Connection has received many awards for customer service and dedication.


Some of the programs PC Connection pioneered established industry standards while raising the expectations of today's computer shoppers. Some of our innovations include:
Toll-free technical support before, during, and after the sale
Everything Overnight :most orders placed as late as 2 a.m. ET are delivered the next business day
One-Minute Mail Order:  incoming orders can be filled in under one minute through instant electronic access to customer records
Custom configuration


Growing and expanding
In recent years, PC Connection has grown into a Fortune 1000 company, with revenues topping $1 billion since 1999.


Today, our more than 1,500 employees work in three offices in New Hampshire, our sites in Connecticut, Florida, Massachusetts, and Maryland, and in our full service distribution, custom-configuration and repair center in Wilmington, Ohio.


In 1998, PC Connection opened its new corporate headquarters in Merrimack, N.H. In 1999, PC Connection purchased ComTeq Federal, a Maryland-based company that has successfully served the expansive and growing computing needs of federal government agencies since 1993. In 2002, the company purchased MoreDirect, a company that provided medium-to-large corporate technology buyers with a comprehensive web-based e-procurement solution. In 2003, the company expanded to a facility in Fairfield, CT.


In 2004, the company introduced ServiceConnection, offering small businesses a full range of configuration and professional services to effectively manage their IT needs.